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文史/鄉土111 年第 86 題單選題
📖 閱讀測驗 · 共用前文
You can tell a lot from the design and color of food packaging. The color of a packet of M&Ms, for example, can tell you whether they’re peanut, regular, crispy, or caramel. And if you’ve ever glanced at the back of a food package, you know they’re full of information: the story of the brand, nutritional figures, ingredients, and serving size. There’s something else printed on the back of most food packaging: several brightly-colored circles or squares that look like some sort of secret language. These shapes aren’t an indication of flavors, vitamins, or minerals. They’re really not there for us consumers at all, but rather, for the printing engineers. The colored circles on food packages can come in a variety of colors: pink, yellow, blue, black, orange, purple, or green, in varying shades of light and dark. Apparently, those colored shapes are called “printer’s color blocks” or “process control patches,” and they’re there to help the printing team who prints the food packaging. When the packaging is printed, technicians use the colored circles to check that the printing ink is the correct color and quality. They compare the color to boxes printed around the world to ensure consistent brand colors. Most printers only use four colors: cyan (blue-green), yellow, magenta, and black. But some printers have extra colors like orange, green, and violet. This helps them match challenging colors like Home Depot orange and FedEx purple. Colored circles on food packages help printers to color match when they’re printing food packaging and retain brand consistency all over the world. That means you can reach for a yellow packet of M&Ms in Shanghai, Sarajevo, or Sydney and know you’ll be getting peanuts; Peanut M&Ms, that is.

Which is most likely to be the title for this article?

AThe Secrets of the Colored Circles on Food Packages正確答案
BThe Most Popular Colors in Designing Food Packaging
CThe Quality Control of Famous Brands
DThe Color Control Techniques of Printing
答案與詳解
A
正確答案
文章主要探討食品包裝上彩色圓圈的用途與背後意義,故選項(A)最符合文章主旨。

為什麼答案是 A

文章從第二段開始即聚焦於食品包裝背面的彩色圓圈(colored circles),並解釋其作為印刷校色用途的秘密,完全契合此標題。

載入中…

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