Alphabetic, conventional text has a temporal, sequential logic, ＿＿（36）＿＿ the logic of image is spatial and simultaneous. In multimodal texts, the combination of words and images communicate things that ＿＿（37）＿＿ of the modes carries the full meaning separately. Alphabetic text is rapidly becoming less dominant ＿＿（38）＿＿ the increasing influence of both the still and the moving image and the multimodal texts, ＿＿（39）＿＿ pictures, sound, movement, color, texture, are becoming the norm. In such texts, each mode influences the other and the result is often multilayered in meaning and non-linear in nature with the screen ＿＿（40）＿＿ the page providing the canvas.