One of the consequences of increased globalization and outsourcing is an increasingly tenuous relationship between employers and employees. In 2009, the US Department of Labor estimated that, by the age of 38, the average American worker will have had between 10 and 14 jobs. The statistics also shows that 1 in 4 workers is working for a different company from a year ago, and that half are working for a different company from five years ago. This statistics is similar in other places like Western Europe and Asia. Not only are people increasingly changing jobs, but many do not even have jobs in the traditional sense as many businesses choose forming contract relationships over hiring new employees. This significantly complicates work relationships: many employers have very little contact with the people who do much of the work for their organizations and many workers have very little contact with the companies they work for because they are often hired on a part-time temporary basis. Because the business environment is constantly changing in unpredictable ways, workers have to be flexible and adaptable. They need to constantly "re-invent" themselves and use these "re-invented" selves to go out and find new work to do. People are increasingly taking what is known as a "portfolio" approach to their careers—an approach based on almost constant self-promotion and self-invention as works cope with less secure employment situations and quickly changing job markets. This is an area where literacy practices associated with online social networking become important for workers. Workers who are successful at moving easily from one job to another or at gaining lucrative contract work are those who are able to effectively make use of the "strong weak ties" in their social networks, and those with the impression management skills to create "profiles" which bring together evidence of past achievements and experiences in effective and creative ways that command the attention of potential employers. It should be clear by now that many of the literacy practices necessary for success in the "new work order" are very different from those people used to get ahead in traditional market-based organizations.