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國際經濟商務人員考試三等考試-國際經濟商務人員類科國際經貿法律組英文(含國際貿易政策與法規命令之摘譯與論述)1077單選題
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Laura owns a company based in the United States that has done exceptionally well within the country. She has maximized her __(6)__ share in all 50 states. However, she seeks additional growth for her organization. After a bit of research, Laura finds that in order to expand brand recognition, revenue potential, and the company's consumer base, companies will often look to extend beyond domestic __(7)__ to penetrate global markets, which are the different economic markets around the world. Laura decided to use the cash flow she obtained through her success in the domestic market to __(8)__ her global expansion. But Laura wondered "Where do I begin? How do I get started?" Being the __(9)__ business owner that she is, Laura found an online course on global market penetration techniques. Although she had a great understanding of market penetration, there were some important considerations specific to global markets that she had not yet __(10)__ . After taking the course, Laura explored aspects of each of the Four P's of Marketing (which are Place, Product, Promotion, and Price) to expand the company's reach into international markets. Laura first needed to decide which global markets to penetrate. She researched many countries before making her final decision.

However, she seeks additional growth for her organization. After a bit of research, Laura finds that in order to expand brand recognition, revenue potential, and the company's consumer base, companies will often look to extend beyond domestic ___ to penetrate global markets, which are the different economic markets around the world.

Aagents
Bwindows
Cunits
Dborders正確答案
答案與詳解
D
正確答案
空格填入 borders,表示「超越國內邊界、進軍全球市場」,為固定搭配 beyond domestic borders。

為什麼答案是 D

borders 意為「邊界/國境」,短文指出 Laura 為了 expand brand recognition、revenue potential、consumer base,需要 extend beyond domestic borders to penetrate global markets(全球不同經濟市場),語意完整且為固定慣用搭配。

考點:詞彙語意辨析考點:詞彙搭配與語境推理
載入中…

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