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Laura owns a company based in the United States that has done exceptionally well within the country. She has maximized her __(6)__ share in all 50 states. However, she seeks additional growth for her organization. After a bit of research, Laura finds that in order to expand brand recognition, revenue potential, and the company's consumer base, companies will often look to extend beyond domestic __(7)__ to penetrate global markets, which are the different economic markets around the world.
Laura decided to use the cash flow she obtained through her success in the domestic market to __(8)__ her global expansion. But Laura wondered "Where do I begin? How do I get started?" Being the __(9)__ business owner that she is, Laura found an online course on global market penetration techniques. Although she had a great understanding of market penetration, there were some important considerations specific to global markets that she had not yet __(10)__ . After taking the course, Laura explored aspects of each of the Four P's of Marketing (which are Place, Product, Promotion, and Price) to expand the company's reach into international markets. Laura first needed to decide which global markets to penetrate. She researched many countries before making her final decision.
第 6 格應填入:
Acapital
Bmarket正確答案
Ccustomer
Drevenue
答案與詳解
